What does the Salty Traditions lifestyle mean to us and how you should incorporate it into your life?

Salty Traditions was founded on the idea of bringing the traditions we love and incorporating them into a clothing brand. What does it mean to be Salty in our own definition? Being Salty means more than just fishing in Salt water it’s a choice of lifestyle. Some people spend their entire lives chasing the dream to beable to fish 24 hours a day and 365 days a year. These people are more than just your weekend warriors they live, sleep, fish, and repeat. This in our definition means to be Salty. It means chasing the dream of becoming the best possible fisherman you can become.

Well some may ask how does traditions fit into this picture? Well that’s simple the time we spend chasing that dream we are making traditions with our family and friends. Taking a kid on his first fishing trip down at the lake or watching your wife reel in her first bull red. That my friend is the traditions we make in the pursuit of a life goal.

When you choose to wear our brand, it means you’re in pursuit of something more than just the next catch you are chasing dreams.

This brings us to our next point. What about our slogan “Be Brave. Be Southern. Be Salty”?  Be brave means to never give up on chasing the dream and to venture out to new waters. It is amazing what a person can do with a little courage. Be southern doesn’t mean you have to be born in the south it means that you have to have the soul of southern raised people. Southern raised people are kind and humble. We are always looking to help out the ones in need. The last part of our slogan “Be Salty” means exactly what we said in the first part chase your dreams.

So, our lifestyle is to pursue your dreams, while remaining humble and kind to others. If your dream is to pursue a 1000 lb. Marlin then chase that dream. We look forward to seeing all the traditions you make with your family and friends wearing a brand built around family and fishing values!